Expertise

• Industries

• Functional Capabilities

Competitive intelligence

How do we most usefully define the company's mission, its strategic intentions, its objectives and its strategic choices?
What do we need to know to develop and select strategies which are not only successful, but sustainable?
What new products should we build and which markets should we enter and how?
How do we implement our competitive strategy?

These are some questions that firms should ask themselves when implementing a CI program.
Whatever strategic framework the firm chooses to embrace for the management of its business, no one element remains more fundamental to competitive strategy than competitive intelligence. CI is more concerned with doing the right thing than doing the thing right.

Most companies today realize that the key of success consist in knowing their competitors and the industry. Knowing what their competitors are doing and knowing how the industry is changing helps them to find out their strength and opportunities.

Simply, competitive intelligence is the core of competitive strategy. We work with our customers to develop the strategies and tactics necessary to transfer market share profitably and consistently from specific competitors to the company.